Creative Connections: Session 27

Practical And Actionable Marketing Tools For Artists And Organisations

Guest panelist:

Monica Davidson Creative Plus Business: Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. After informally helping hundreds of creatives to develop their business skills, Monica consolidated her experience by completing a Masters degree in Screen Arts and Business at AFTRS.

 

Watch The Webinar Recording


About This Episode

How (and why) should creative practitioners and arts organisations conduct their marketing activities during these unprecedented times?

Monica, the director of Creative Plus Business, will share 5 practical and actionable steps about marketing for artists and organisations, with a focus on capacity. The session will share detailed and extensive free support, additional resources and guidance from industry experts about marketing for the arts.


About The Series

Creative Connections is an online webinar series for the cultural and arts sectors and will offer practical, accessible and useful content delivered by industry experts on key topics and emerging themes.

The series is focused around the theme of adaptation, and sessions will explore digital adaptation, leadership adaptation and arts practice adaptation. Sessions will be facilitated by experts in specific topic areas, with over thirty sessions available.



Monica Davidson is an award-winning expert on the creative industries, who began her professional life as a freelance journalist and filmmaker. After informally helping hundreds of creatives to develop their business skills, Monica consolidated her experience by completing a Masters degree in Screen Arts and Business at AFTRS. Shortly after she was appointed as Australia’s first Creative Industries Business Advisor by the NSW Department of Industry. In 2015 Monica founded the social enterprise Creative Plus Business, an organisation dedicated to educating creative people about small business skills. The team have now worked with over 6,000 practitioners and businesses to help them become more entrepreneurial. In 2019 Monica won the QUT Creative Enterprise Australia award for being a Creative Trailblazer that “advocates, mentors, donates, educates and advises within Australia’s creative economy”.


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