Creative Connections: Session 24

The Arts Business Model Canvas

Guest panelist:

Tarra van Amerongen Managing Director, ustwo design studio: Tarra van Amerongen is the Managing Director of ustwo design studio in Sydney whose clients include Qantas, Google and CBA. Her team works with corporates and startups alike to bring new value propositions to market by combining design, technology and data.

 

Watch The Webinar Recording


About This Episode

Amidst these uncertain times, are there alternative approaches or opportunities within traditional business models? How can we think differently about traditional structures and ways of working, and is now the opportune time to challenge these or pivot?

In this session, hosted by design and innovation leader Tarra van Amerongen, we will introduce a practical, new tool – the Arts Business Model canvas – and explain how it can be used for strategy, designing, redesigning and checking in for individuals and organisations.

This is a practical session, and Tarra will guide us through the canvas template so we can apply the thinking directly to our own practice or organisation to develop alternatives or reimagine our business model.


About The Series

Creative Connections is an online webinar series for the cultural and arts sectors and will offer practical, accessible and useful content delivered by industry experts on key topics and emerging themes.

The series is focused around the theme of adaptation, and sessions will explore digital adaptation, leadership adaptation and arts practice adaptation. Sessions will be facilitated by experts in specific topic areas, with over thirty sessions available.



Future Form facilitator: Tarra van Amerongen

Tarra van Amerongen is the Managing Director of ustwo design studio in Sydney whose clients include Qantas, Google and CBA. Her team works with corporates and startups alike to bring new value propositions to market by combining design, technology and data.

Tarra was previously at ANZi, a venturing unit at ANZ Bank where she was the Director of Strategic Design, responsible for setting up the design capability for start-ups being built across Australia and developing the methodology for venturing. Before this she was the Group Director for the Fjord Sydney and Canberra studios, accountable for managing client relationships, finance and commercials, people, creative outputs, and operations for both studios as well as running the Business Design practice across Australia and New Zealand.


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